GET INVOLVED

VENDOR VILLAGE

This year, we’re thrilled to announce our expanded vendor village at the iconic Olympic Oval, right next to the Jack Shea Arena. This scenic location will serve as the central hub for both the Adirondack Fitness Challenge and the Lake Placid Marathon, drawing over 1,300 athletes and countless spectators. Vendors will have the opportunity to showcase their products in a vibrant, high-traffic area, ensuring maximum exposure and engagement. With the combined foot traffic from athletes, locals, and visitors, this year’s vendor village promises an unparalleled opportunity to connect with a diverse and active audience.

WHY SPONSOR?

  • BRAND VISIBILITY: Reach 300+ athletes and 450+ spectators

  • DIGITAL & PHYSICAL EXPOSURE: Website, social media, t-shirts, banners, and more.

  • COMMUNITY CONNECTION: Align your brand with a positive, community-driven event.

Looking for a unique way to engage with our athletes and audience? We offer tailored sponsorship packages designed to align with your brand’s specific goals. Whether you’re interested in a branded activation, digital integration, or a completely custom experience, we’ll work with you to create a sponsorship that maximizes your impact. Reach out today to explore how we can create a one-of-a-kind partnership just for your brand.

  • As our premier sponsorship tier, the Mount Marcy Sponsor receives top-tier visibility and exclusive branding opportunities. This package is designed for brands looking to make a major impact across all event platforms and locations. Reach out for a full list of benefits and premium exposure opportunities.

  • This high-level sponsorship provides significant visibility across key event materials and locations, including both digital and physical branding. Perfect for brands aiming for broad exposure in front of our fitness community. Contact us to learn more about the strategic placements and opportunities available at this level.

  • With a balance of on-site and online exposure, this sponsorship level offers brands excellent visibility in key event areas. Ideal for businesses seeking to engage with athletes and spectators through meaningful touchpoints. Connect with us to discover the full range of benefits.

  • An accessible option for businesses looking to support the event and gain essential brand exposure. This package offers foundational visibility through digital and physical branding options. Get in touch for more information on how your brand can be featured.

  • Sponsor the team that makes the event happen! This package provides exclusive branding on event team apparel and includes other opportunities to showcase your brand. Reach out to learn more about this unique sponsorship.

  • Become the official lodging partner of the event and enjoy exclusive branding across accommodation-related communications. This package includes special benefits for athletes, boosting both visibility and revenue potential. Contact us for more details on how this partnership can benefit your brand.

  • Local businesses can promote special offers to event athletes through the Shop Local: Athlete Deals sheet, distributed both digitally and in-person. Get in touch to learn more about how to get your business featured.

  • Sponsor one of the online workouts and receive digital exposure through scorecards, workout descriptions, and leaderboard promotions. Perfect for brands looking to maximize their digital footprint. Contact us for a detailed breakdown of the digital exposure opportunities.